Cyber Accelerator Program

A done-for-you digital marketing and lead gen package to grow your business

Digital Marketing

Market your services effortlessly and strategically with tiered subscriptions.

Lead Generation

Drive new prospects to your website and increase your inbound enquiries.

Business Growth

Grow your sales pipeline and sell more cybersecurity services in less time.

Our complete go-to-market strategy for MSPs & MSSPs

Setting up your web presence and attracting more prospects through digital marketing can be a real headache, with lots of slow moving parts and different suppliers to navigate. 

Cyber Accelerator is here to change that. We specialise in effortless marketing for MSPs and MSSPs, and we understand the nuances of your offering like no one else does. Our expert team across brand, digital marketing, content, SEO, social and ad campaigns manage all of this, so you don’t have to. The result? More customers find you and see that you’re the right fit for them. 

50% of MSPs have no formal lead gen strategy. Our aim is to change that. We work with you to increase your online presence and enable prospects to understand what you do as soon as they land on your website, and spark their attention to want to know more.

Stage 1: Go-To-Market Strategy

First we define your USPs, establish your unique brand voice, then create effective messaging and an action plan for business growth.

Stage 2: Optimization & Assets

Next we put the strategy into practice, optimizing your website for Google visibility and improved user experience and producing digital marketing assets for your campaigns – including branded landing pages, email templates, social profiles and optional Google Ads.

Stage 3: Campaign Management

Finally we hands-on manage and optimize your campaigns, provide ongoing SEO, UX and CRO improvements and produce high quality traffic-generating content with clear messaging that business owners can relate to.

Timeline & Outcomes

The Cyber Accelerator Program is divided into the research/strategy/optimize phase followed by the campaigns phase and then a 6 month review – to fine tune the focus of your long term marketing success.

Month 1

Go to market strategy
  • Keyword research
  • Competitor research
  • Brand messaging workshop
  • Digital marketing strategy

Month 1

Outcomes

A tailored action plan for brand, SEO, website updates and content – so you can market your MSP/MSSP with an expert strategy in place.

Month 2

Optimize Assets
  • Update (or rebuild) website
  • Technical & content optimization
  • Setup SEO tools & PPC campaigns
  • Produce collateral

Month 2

Outcomes

A seamless online experience with strong brand presence across website, campaigns and social – to rank higher on Google and stand out from competitors.

Month 3

Launch campaigns
  • Keyword research
  • Competitor research
  • Brand messaging workshop
  • Digital marketing strategy

Month 3

Outcomes

The beginning of your digital marketing success, with multi-channel lead gen campaigns and content that will actually drive traffic to your website.

Month 4-6

Campaign Management
  • Ongoing optimization
  • Monthly KPIs report
  • Content for email and social campaigns
  • Expert blog writing

Month 4-6

Outcomes

Ongoing optimization of campaigns and website - for Google Page One results that generate inbound enquiries, plus increased conversion rates and ROI across campaigns.

Review

Strategy Update
  • Campaigns audit
  • Keywords and competitors audit
  • Digital marketing strategy update

Review

Outcomes

A complete campaigns and strategy audit to build on your marketing success and fine tune any areas of improvement – to maximize your future marketing activities.

Why RedQor?

Our aim is to help your MSP grow to the next level at a cost that’s accessible right now. That’s why we offer sales and marketing solutions as a done-for-you package, so you can expand quickly without investing the time and finances associated with traditional in-house resources.

The other advantage is there’s no need to deal with multiple vendors or contractors either – we take care of it all.

Here’s an example of the typical costs associated with an in-house marketing team:

The Cyber Accelerator Team

Our specialist team have decades of collective experience in MSP marketing and therefore understand the unique challenges and pain points in selling cybersecurity services, as well as the requirements of your target customer.

Kristian Wright

Our marketing and business development expert with 28 years of experience in IT, digital media and the MSP market.

Hannah Lloyd

Our channel sales and new business generation authority with 10 years of international MSP industry experience.

Laurie Cansfield

Our Google marketing specialist and SEO copywriter with 18 years of experience with B2B websites, MSPs and tech companies.

Jo Little

Our brand messaging consultant with 18 years of experience and an impressive portfolio of clients in the tech industry.

Web Development Team ​

Our dedicated design and development talent with the knowledge and skills to build world class websites.

Choose Your Subscription

Our specialist team have decades of collective experience in MSP marketing and therefore understand the unique challenges and pain points in selling cybersecurity services, as well as the requirements of your target customer.

STARTER

  • Brand workshop
  • Brand messaging
  • Buyer personas
  • Website audit and optimization
  • SEO audit and optimization
  • 6 months content strategy
  • Marketing collateral
  • Content production
  • Campaigns management
  • Custom HubSpot reporting
  • Monthly KPIs report and meeting
  • 6 month strategy review
  • Google Ads campaign
  • LinkedIn direct marketing
  • Automated lead generation

ADVANCED

  • Brand workshop
  • Brand messaging
  • Buyer personas
  • Website audit and optimization
  • SEO audit and optimization
  • 6 months content strategy
  • Marketing collateral
  • Content production
  • Campaigns management
  • Custom HubSpot reporting
  • Monthly KPIs report and meeting
  • 6 month strategy review
  • Google Ads campaign
  • LinkedIn direct marketing
  • Automated lead generation

ELETE

  • Brand workshop
  • Brand messaging
  • Buyer personas
  • Website audit and optimization
  • SEO audit and optimization
  • 6 months content strategy
  • Marketing collateral
  • Content production
  • Campaigns management
  • Custom HubSpot reporting
  • Monthly KPIs report and meeting
  • 6 month strategy review
  • Google Ads campaign
  • LinkedIn direct marketing
  • Automated lead generation

Ready to sell more cybersecurity services?

Contact us for pricing and a free growth consultation – and begin your Cyber Accelerator journey today!